11 March


Improve PC Performance   

by SoftwareGuru


Software4Students offers eligible parents, guardians and students four types of Windows 7 Upgrades:

- Windows 7 Ultimate Upgrade 32-bit
- Windows 7 Ultimate Upgrade 64-bit
- Windows 7 Professional Upgrade 32-bit
- Windows 7 Professional Upgrade 64-bit

All Vista computers as well as XP computers that meet the minimum requirements should receive a performance boost when upgrading to Windows 7.

The popularity of Windows 7 has surpassed all expectations and has become a must-have purchase.

This latest Windows upgrade offers a winning combination. Get more life and value out of your current computer while enjoying the new Windows 7 experience and ease-of-use.

At Software4Students we have done everything we can to make your purchasing decision as easy as possible.

Our Windows 7 upgrade product pages feature upgrade charts so you can see exactly is required.

We've even blogged about the experience and highlighted potential Windows 7 upgrade installation confusion for users. In it we explain how one simple choice can ensure a smooth upgrade experience. 
 





















Student Windows Upgrade

Our prices may seem crazy to newcomers but to long time bargain hunters, getting more for less is always to be expected from Software4Students.

We sell 100% official, top quality software at the lowest prices for students and family members.

Naturally, your first instinct may be to think that it must be too good to be true - what's the catch?

Strict licensing restrictions from Microsoft means that each student is only entitled to purchase one software license of each product.

That's it!

Across the UK, more parents, grandparents and guardians are discovering how much money they can save when they buy software on behalf of a family member in education.

Compare prices with the likes of Amazon if you wish but you won't find anywhere cheaper for official Microsoft software.

Our customers say it best:

Andy Wallace, 11 Feb 2010: "I was sceptical about the deals on offer but S4S delivered exactly what they said they would and in pretty quick time!"

Angela Barrs, 12 Feb 2010: "Will be getting onto both my childrens school and asking why they haven't advertised this, found it by accident! Thought it was too good to be true, so called microsoft who confirmed it was genuine! The word needs to get out so will be posting this on my facebook page! Fantastic!"
 
A Fresh Start

When you buy the Windows 7 Upgrade, during installation you should choose the "custom installation" option.

This means that the upgrade will in fact be a "clean install", and ensure the smoothest possible transition to Windows 7.

Once installed, the Start Menu will offer you the "Getting Started" tab. The first option is 'Discover Windows 7'.

Clicking on this will open your web browser and present you with a 5 minute video featuring Andy Sweet who explains how to get the most out of the new desktop.

The video explains many of the new features such as how Jumplists have replaced 'My Recent Documents', accessed by right clicking the program icon on the task bar that runs across the bottom of your screen.

There are many more time saving tips to learn so make sure to watch the video!

Finally, to keep all of your data secure you should consider switching to Kaspersky Internet Security software, which we at Software4Students believe to be the best value for money option.

A new operating system combined with a new internet security package that doesn't hog system resources will rejuvenate your PC.  

It's never too late to give yourself a fresh start.

 
Click the link below if you would like to browse our official Windows 7 Student Discount deals.







 





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22 February


Buy Today, Free Upgrade Tomorrow.   

by SoftwareGuru


Exciting news for Office 2007 owners!

Social media integration through Microsoft Office Outlook is underway.

You can add your LinkedIn profile now with Facebook, MySpace and more to follow.

Free Add-Ons for Office 2007

Many critics believe the existing software model of releasing a new product every couple of years will one day come to an end.

This is particularly the case in relation to word document software or operating system software due to cloud computing and competition from rivals such as Google.

Google regularly launch ad-supported free products, brand heavily and service it with continual updates. It gives them even more access to your personal data.

Now Microsoft have started their response.

Before you can address potential new customers, what about those customers who bought legitimate copies of Office 2003 and Office 2007?

What's stopping them from switching today to a non-Microsoft product?

The answer is on-going free upgrades.

Exciting new features that may appear in a future Microsoft product can be easily added today to an existing product at no extra cost to the end user.

This is fantastic news for anyone who wants to buy Microsoft Office today but is concerned about missing out on features that may appear in future editions.





















Office Outlook Social Connector

The two most important features, online document management and social media integration, are available right now for free for owners of Genuine Microsoft Office software.

That's not all either. Even more innovative features and functionality will be available for free download from Microsoft over the coming months. 

At Software4Students we've highlighted how incredibly useful OfficeLive is to Microsoft Office 2007 users.

People have a variety of email accounts, a variety of website usernames and logins, and multiple social media accounts. All of that data can be collected, stored and accessed from one easy-to-use place: Microsoft Outlook.

Outlook users can save a lot of time every day accessing and managing their various interests and data without having to use different programs or access multiple websites.

Quite simply, you can get a lot more done in less time. This is why no one should underestimate the power and flexibility of Outlook.

Social media integration through Microsoft Office Outlook began recently with LinkedIn. This is available now.

This is to be followed up in the coming weeks with further Outlook 2007 integration of Facebook, MySpace and Twitter.

We'll post more details as soon as they are announced as we know all our Microsoft Office 2007 customers will be keen to benefit from the latest free add-ons.
The Value Of Microsoft Office

To recap, anyone who buys Microsoft Office 2007 today can benefit from not only the most popular office software currently available but also the following features:

- Free Office Live Integration
- Free Hotmail / Live Mail Integration
- Free Outlook Social Connector (install first)
- Free LinkedIn Outlook Connector

Coming Soon:
- Free Facebook / MySpace / Twitter Integration  

Factor in daily usage and document access from either your desktop computer, laptop or mobile device and it's easy to see the tremendous value on offer.

On top of that, even more integration is on the horizon with Windows Phone 7.

For money conscious parents and students, the value of Microsoft Office 2007 is unquestionable.

The biggest selling video game recently has been 'Modern Warfare 2' which cost £40 RRP at launch, and even more for the collector's edition.

Despite being a compelling game to play, after you've beaten the game you find yourself asking if the overall value is really worth the price you paid for it.

Microsoft Office student customers never find themselves asking that question. It is simply worth every discounted penny and they are quick to express their delight.

 
Click the link below if you would like to browse our official Microsoft Office Student Discount deals.







 





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18 February


Are You Missing Out?   

by SoftwareGuru


By the end of February, over 3,000 delighted customers and fans will have made themselves heard through the Software4Students Facebook profile.

Just as it is only the tip of the iceberg which can be seen above sea level, our fans on Facebook are the most vocal out of the thousands of satisfied monthly customers.

If you've just found us, you can see from our blog and article index that not only do we offer great deals on software, we strive to be the best at what we do.  

We greatly appreciate all of our customers' efforts to spread the word on our behalf about the fantastic savings available through our 100% Official Software Deals.

Being wary of too good to be true offers when shopping online is still an understandable viewpoint.

However, a quick browse over the many positive testimonials from parents and students on Facebook should help put your mind at ease!

From Kaspersky 2010 Downloads, Microsoft Office, to Adobe Student Software - the savings are immense.  




















Latest Testimonials From Real Customers

One of the benefits of social media is it allows people to interact with companies they shop with and tell them exactly what they think.

Over on Facebook, bargain hunters have not minced their words. The following are just three examples.

Angela Barrs: "Will be getting onto both my childrens school and asking why they haven't advertised this, found it by accident! Thought it was too good to be true, so called microsoft who confirmed it was genuine! The word needs to get out so will be posting this on my facebook page! Fantastic!"

Andy Wallace: "I was sceptical about the deals on offer but S4S delivered exactly what they said they would and in pretty quick time!"

Christopher Scott-Chapman: "everyone should know about software4students. ace website"

Parents and guardians with children in school, college or university are entitled to purchase software through Software4Students and it's easier than ever to tell your friends about it.

Saving money is always a popular topic of conversation.

Next time you are updating your status on Facebook, Twitter, Bebo, Google Buzz or anywhere else online, feel free to mention Software4Students - your friends will thank you for it.
Add A Link To Software4Students

Another really useful way to help promote S4S is to add a link to us from your website, blog or social media profile.

Blogs and social media profiles often convert URLs to clickable links if you write them out in full.

Example: http://www.software4students.co.uk

Alternatively, you can copy paste this line of code:

<a href="http://www.software4students.co.uk/" target="_blank">Software4Students</a>

Forums, messageboards and comment sections of blogs & articles are other useful places to mention how much money you saved on your software purchases.

Finally, if you still need a reason to become a fan, check out our Windows 7 Student Upgrade offers.


Click the link above if you would like to browse our official Windows 7 upgrade software deals.







 





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04 February


Easier For Angels Than Devils   

by SoftwareGuru


"The greatest trick the Devil ever pulled was convincing the world he didn't exist." - a quote about perception from the movie The Usual Suspects.

However, in relation to online shopping, we all have our own preconceived ideas about angels and devils.

Trust and confidence are at the core of any online business. Unless shoppers believe they can trust a retailer, they will go elsewhere.

It is why websites will clearly highlight their media exposure, referencing the logos of respected companies from the BBC to The Guardian newspaper, as well as Protx or VeriSign Security Certificates.

In relation to software, here is an easy way to avoid software piracy. All official UK Microsoft student discount resellers are listed on Microsoft.com

Buying Microsoft software elsewhere may prove more trouble than it's worth.

At Software4Students we regularly post the latest software information both here on our website as well as via Twitter.

You can also visit our Facebook profile to read testimonials from students and parents who made big savings having purchased official software from Software4Students.




















Example of Google Failing Consumers

Whether your antivirus software is Kaspersky 2010 or Norton, it has become more common to have your search engine results checked by your internet security software.

Clearly, the world's most famous and established online security providers believe that search engines results should not be viewed with absolute trust.

But what about those search results that appear in the form of ads?

Anyone searching in Google to buy "Microsoft Office" will notice the sponsored ads both at the top and at the right hand side of the page.

UK shoppers believe if they click on one of those Google ads that they are safe to buy from that website. They are wrong. You are not always safe.

A recent story by The Times newspaper summed it up with the title, "Google is failing consumers by profiting from scam websites".

Google is playing a numbers game and the more traffic it gets, the more clicks it gets on ads, and the more money it makes.

Why else would it include links to illegal downloading sites and include torrents in their search results?

If you flicked through a national magazine and it mentioned where you can buy stolen or counterfeit goods, would you think that was OK?

What would your response be if the makers of the magazine said, "we can't be held responsible for our content, we simply reflect what users want".

Those words are actually from Google - that's their stock defence.
Absolute Power Corrupts Absolutely

The law isn't helping in this respect either.

26 year old Middlesbrough man making over £10,000 per month from a music sharing Web site has been cleared of fraud by a Teesside Crown Court jury after a police raid at his flat halted his business.

Alan Ellis, the first British man to be charged for illegal filesharing, said his OiNK music site was "no different to Google" and only pointed people in the direction of illegal downloads.

Despite promoting illegal activities and profiting from them to the point where the police got involved, the man's successful defence that he is no different to Google illustrates the absurdity of this problem.

We live in a world where counterfeit groups will advertise on Google UK, online shoppers are suffering and Google UK makes £1.6 billion from this country.

On top of that, Google doesn't pay a penny of corporation tax in the UK as all European profits go through its Dublin based headquarters.

The UK taxpayer misses out on £450 million.

If it is only fair to add that all corporations do their utmost to minimise tax payments, perhaps it is only fair to suggest that the least Google UK can do is to stop showing ads by companies selling counterfeit goods.

At present, Google is not even remotely trying to stop them. Being perceived as an angel has its benefits.


Click the link below if you would like to browse our Kaspersky internet security software.







 





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25 January


The Question Of Adding Value  

by SoftwareGuru


"Click-through ads are dead, social media is king" - so say the internet marketing experts.

Now that parents and the older demographic are on Facebook and other social networking portals, companies want a piece of the action.

Retailers are trying harder than ever to interact with potential customers in an effort to persuade you to visit their website and spend money.

I read a report recently that stated that unless you are over 65, internet users are unlikely to click on any type of visual online ad.

Full time brand managers now oversee a company's social media marketing efforts. For established worldwide brands like Dell there are increased sales via Twitter success stories.

For small to medium sized businesses - SMEs - social media (untargeted) traffic has yet to prove itself as a worthy successor to more traditional methods such as Google Pay-Per-Click ads, newsletters and special offers by email.

So then, the question is do we still pay as much attention to newsletters as we used to or do we now increasingly view them as spam that needs to be deleted?




















We Respect Your Email Privacy

It's still the first month of the new year so let's take stock of what to expect in Software4Students newsletters.

As more and more companies resort to multiple weekly emails to push sales during the recession, people are getting quickly tired of this tactic and unsubscribing.

Even if you like a particular website or company, no-one wants their inbox to be filled constantly with low quality mass mailouts.

At Software4Students we have always respected our customers' email addresses.

We aim to deliver mailouts on average once a month with the occasional extra mailout if one of our partners such as Microsoft announce a special deal.

In return, our subscribers are twice as likely to open our mailouts based on email industry figures.

We are also in the Top 25% of Facebook fan pages in the world and now more UK Universities, schools and individuals are linking to our site.

Your support means a lot. Every time we sort through educational licensing red tape on your behalf to secure academic price discounts, we can now point to these facts and get even better deals for students, parents and guardians.
Join Our Mailing List

Even if you don't wish to buy anything from Software4Students today you can still stay up to date through our newsletter.

Parents, guardians and students can create a user account now and join our mailing list.

It's free, simple to do and will only take a minute.

This way you will receive our monthly newsletter informing you of the latest price discounts and software additions to our catalogue - as well as links to free downloads and resources.

We talk to schools, colleges, universities, students, guardians and parents every day.

Our message is clear: keeping up to date with the latest software no longer has to be expensive.

Tell your friends about Software4Students and how much money they can save simply by keeping an eye on our mailouts and taking advantage of the latest offers.

As always, we want our customers to get more for less!


Click the link below if you would like to visit our User Registration section to subscribe to mailouts.






 





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